Sir-Adam_Room_Suite_Low-Res27

A mecca for music and culture lovers.

max brown 5th

Welcome to Margareten, Vienna's 5th District – a delightful mix of bohemian and artistic styles.

max-brown-7th-district-large-room-1.jpg

A grand home-base for your Vienna adventures.

Max Brown Hotel Canal District - Exterior 10.jpg

Set at the intersection of Amsterdam’s most iconic canals

20190510SevenNorth-118.jpg

Chef Eyal Shani's carefree and fun-loving Mediterranean restaurant concept in Vienna.

Sir-Victor_Room_Deluxe_Low-Res1

A cultural destination of its own.

the-rooftop-at-sir-victor-5.original.jpg

Above Barcelona.

Sir-Albert_Room_Boutique_Low-Res8

A rendezvous spot for the stylish.

sir-savigny-rooms-sir-suite-1.jpg

A cozy escape in the heart of Berlin’s literary quarter.

max brown berlin juni 190207

Explore a charming and laidback area close to Berlin's main sights.

_DSC1024

Set minutes away from Amsterdam’s best museums.

The-Sircle_Member-Space_Low-Res1747.jpg

Welcome to The Cover Barcelona - A private members' club for the culturally curious.

CLUB_BAR_AT_NIGHT.2e16d0ba.fill-2240x1120

Welcome to The Cover Vienna — a private members’ club for the culturally curious.

Max_Brown_Hotel_Midtown_Dusseldorf__-_Large_Room_1_IjTNQF3

Düsseldorf has something for everyone, and that’s what makes it so great.

Miznon_web34A1845.jpg

Wild Mediterranean street food in Vienna’s first district.

Aterre0217

Coming Soon

The-Cover-Amsterdam

Welcome to The Cover — a private members’ club for the culturally curious

max_brown_milan_missore_juli_232837

A charming hotel in the heart of Milan.

Sir-Joan_Exterior_Low-Res7

A private paradise overlooking Ibiza’s port and Old Town

park_centraal_den_haag_20200238

Gracing the famous Royal Gardens, diverse Hofkwartier neighborhood and cobbled streets.

XBANK-5414_HR_1

Discover Dutch Art, Fashion and Design.

ParkCentraalAmsterdam-194864-Lobby-SteveHerud-LowRes

Where purpose meets pleasure.

Sir-Adam_Room_Suite_Low-Res27

One-of-a-kind hotel experiences in some of the most interesting places in the world.

max brown berlin juni 190207

At Max Brown we bring the joy of cosy travel to as many people as possible.

ParkCentraalAmsterdam-194864-Lobby-SteveHerud-LowRes

Classic and modern design details combine to make an elegant experience.

The-Sircle_Member-Space_Low-Res1747.jpg

Welcome to The Cover — a private members’ club for the culturally curious.

Sir-Joan_Room_Penthouse_Low-Res2

Looking for the perfect island getaway with friends?

SirVictor_Boat0344_RubénNúñez_HighRes

Sail in Style on the Sir Boat

Sir-Devonshire-Square_Facade

A place to explore, play, and unwind on Shoreditch's edge.

Our CEO, Bram Van Der Hoek, shares Sircle Collection's commitments to creating a sustainable future.

April 22, 2022

Every Earth Day is an opportunity to reflect on Sircle Collection’s past, present and future actions toward a sustainable future. The pandemic and the crisis in Ukraine are both recent, stark reminders of our responsibility as a company to take care of people. It’s imperative that we refocus our efforts to guarantee a healthier and greener future for our communities and beyond.


This year’s Earth Day marks a significant turning point for us. I am incredibly proud to share that Sircle Collection is partnering with EarthCheck, the world’s leading sustainability advisory group for travel and tourism. Through this partnership, we will green certify all of our properties, meaning they will meet global sustainability standards in the construction materials we use, how we dispose of waste, what energy we use and more. We aim to fully certify three of our properties by the end of 2022, with plans to certify the remaining 10 next year.


I am also proud to share that Sircle Collection and its brands are now committed to the 2030 Agenda for Sustainable Development set by the United Nations. These 17 goals are the blueprint for creating a sustainable world for future generations, encompassing everything from creating sustainable cities to erasing gender discrimination. Companies across all sectors are aligning with this action plan, which will have a huge ripple effect all over the world.


We are ready to aggressively pursue our sustainability action plan with more energy, inspiration and clarity than ever before. Of course, this won’t be easy. Navigating the complexities of sustainability within the hospitality industry is a complex puzzle to solve, but I remain hopeful knowing the minds of this brilliant team at Sircle Collection are dedicated to this cause together.


Our strong external partners also give me hope. Sircle Collection has partnered with Except Integrated Sustainability, a key sustainability consultancy based in the Netherlands, to help us establish our company’s environmental guidelines. With a more long-term and holistic strategy, we can invest more wisely, avoid undesired future lock-ins and ensure sustainability. Our collaboration with Green Partner is also integral to our success as they help us find clarity within this complicated subject. I’m also inspired by our key partners in all of our cities, from reducing food waste with Too Good to Go to the invaluable Ibiza Preservation Fund. You can learn more about our amazing local partners here.


Together, we will learn through practice to become better guests of this planet.