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A mecca for music and culture lovers.

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Welcome to Margareten, Vienna's 5th District – a delightful mix of bohemian and artistic styles.

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A grand home-base for your Vienna adventures.

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Set at the intersection of Amsterdam’s most iconic canals

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Chef Eyal Shani's carefree and fun-loving Mediterranean restaurant concept in Vienna.

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A cultural destination of its own.

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Above Barcelona.

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A rendezvous spot for the stylish.

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A cozy escape in the heart of Berlin’s literary quarter.

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Explore a charming and laidback area close to Berlin's main sights.

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Set minutes away from Amsterdam’s best museums.

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Welcome to The Cover Barcelona - A private members' club for the culturally curious.

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Welcome to The Cover Vienna — a private members’ club for the culturally curious.

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Düsseldorf has something for everyone, and that’s what makes it so great.

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Wild Mediterranean street food in Vienna’s first district.

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Coming Soon

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Welcome to The Cover — a private members’ club for the culturally curious

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A charming hotel in the heart of Milan.

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A private paradise overlooking Ibiza’s port and Old Town

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Gracing the famous Royal Gardens, diverse Hofkwartier neighborhood and cobbled streets.

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Discover Dutch Art, Fashion and Design.

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Where purpose meets pleasure.

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One-of-a-kind hotel experiences in some of the most interesting places in the world.

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At Max Brown we bring the joy of cosy travel to as many people as possible.

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Classic and modern design details combine to make an elegant experience.

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Welcome to The Cover — a private members’ club for the culturally curious.

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Looking for the perfect island getaway with friends?

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Sail in Style on the Sir Boat

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A place to explore, play, and unwind on Shoreditch's edge.

Differentiate yourself from your competitors with a unique, consistent brand identity. We analyze the visual elements of your brand, such as colors, fonts, designs and logos, and help you to redesign or refresh your brand.

What We Can Create

From our experience creating Sircle Collection's own 10 brands, we know that before you launch your new brand, you want to make sure you've laid the foundation for a successful future. We'll start by researching your competitors to make sure you stand out in your field. Then, we'll create a Brand Style Guide, establishing your brand's colors, fonts, logos, tone of voice, photography and more. We'll use that to build your brand's essential assets: one-pagers, email marketing designs, presentations, social media identity and more. Each brand needs its own unique plan—let's make the one that your brand needs.

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Why Us?

We are a group of award-winning experts within the field of hospitality. We won’t try to sell you on things that we know you don’t need. We operate from the perspective of an internal team and know what your challenges are. Our brands are proof that we know how to identify and harness trends, tell meaningful and press-worthy stories and build a loyal community in each market.

Get in Touch