A mecca for music and culture lovers.


A grand home-base for your Vienna adventures.

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Set at the intersection of Amsterdam’s most iconic canals


Chef Eyal Shani's carefree and fun-loving Mediterranean restaurant concept in Vienna.


A cultural destination of its own.


Above Barcelona.


A rendezvous spot for the stylish.


A cozy escape in the heart of Berlin’s literary quarter.

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Explore a charming and laidback area close to Berlin's main sights.


Set minutes away from Amsterdam’s best museums.


Welcome to The Cover Barcelona - A private members' club for the culturally curious.


Welcome to The Cover Vienna — a private members’ club for the culturally curious.


Düsseldorf has something for everyone, and that’s what makes it so great.


Wild Mediterranean street food in Vienna’s first district.


Coming Soon


Welcome to The Cover — a private members’ club for the culturally curious


A charming hotel in the heart of Milan.


A private paradise overlooking Ibiza’s port and Old Town


Gracing the famous Royal Gardens, diverse Hofkwartier neighborhood and cobbled streets.


Discover Dutch Art, Fashion and Design.


Where purpose meets pleasure.


One-of-a-kind hotel experiences in some of the most interesting places in the world.

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At Max Brown we bring the joy of cosy travel to as many people as possible.


Classic and modern design details combine to make an elegant experience.


Welcome to The Cover — a private members’ club for the culturally curious.


Looking for the perfect island getaway with friends?


Sail in Style on the Sir Boat


A place to explore, play, and unwind on Shoreditch's edge.

October marks a major milestone for Sir Hotels. Our one-of-a-kind hotel turns 10! As we look back on a decade together, with six unique properties nestled in five incredible cities, we're sharing some of our most celebrated memories with you. Of course, no celebration would be complete without a special surprise in store – make sure to head over to Sir Hotels to read more about our journey and keep a lookout for a big announcement coming soon.


  1. A Diamond in De Pijp becomes a Sir Hotel : Our journey began with a diamond factory turned stylish Sir Hotel in Amsterdam.
  2. Giving Back with "Prints Without Borders": We supported Doctors Without Borders by selling artwork of the artists featured in our hotels.
  3. The Sir Victor Opening Party: We threw epic opening parties, and Sir Victor in Barcelona was no exception.
  4. A Magical Night with A’DAM Music School at Sir Adam: We kicked off Sir Cares in Amsterdam with a memorable concert.
  5. From Seed Warehouse to Sir Nikolai: We turned a seed warehouse into a stunning hotel in the heart of Hamburg.
  6. Hide & Seek at Sir Adam: Our rooftop parties at Sir Adam brought the city's creative community together.
  7. Film and Book Clubs at Sir Savigny: Sir Savigny in Berlin hosted unique literary and film events.
  8. Amazing Artists Across Our Hotels: Art is an integral part of our hotels, each Sir Hotels property is full of artwork waiting to be discovered.
  9. Our talented teams and partners: From housekeeping to the front desk, our incredible interior designers Baranowitz + Kronenberg, Saar Zafir, Icrave, FG Stijl, and our amazing restaurant partners like The Butcher, MR PORTER, and IZAKAYA, who make every experience so unique –  we're beyond grateful for everything they do.
  10. Of course, we couldn’t do it without you. Thank you for being part of our journey and we can’t wait for the next 10 years together.

Join the celebrations

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