A mecca for music and culture lovers.


A grand home-base for your Vienna adventures.

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Set at the intersection of Amsterdam’s most iconic canals


Chef Eyal Shani's carefree and fun-loving Mediterranean restaurant concept in Vienna.


A cultural destination of its own.


Above Barcelona.


A rendezvous spot for the stylish.


A cozy escape in the heart of Berlin’s literary quarter.

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Explore a charming and laidback area close to Berlin's main sights.


Set minutes away from Amsterdam’s best museums.


Welcome to The Cover Barcelona - A private members' club for the culturally curious.


Welcome to The Cover Vienna — a private members’ club for the culturally curious.


Düsseldorf has something for everyone, and that’s what makes it so great.


Wild Mediterranean street food in Vienna’s first district.


Coming Soon


Welcome to The Cover — a private members’ club for the culturally curious


A charming hotel in the heart of Milan.


A private paradise overlooking Ibiza’s port and Old Town


Gracing the famous Royal Gardens, diverse Hofkwartier neighborhood and cobbled streets.


Discover Dutch Art, Fashion and Design.


Where purpose meets pleasure.


One-of-a-kind hotel experiences in some of the most interesting places in the world.

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At Max Brown we bring the joy of cosy travel to as many people as possible.


Classic and modern design details combine to make an elegant experience.


Welcome to The Cover — a private members’ club for the culturally curious.


Looking for the perfect island getaway with friends?


Sail in Style on the Sir Boat


A place to explore, play, and unwind on Shoreditch's edge.

With Sircle Studio's insight, pay lower costs, have more creative power and gain greater control over your data.



    Complete control of marketing processes and budget.


    Consult with any member of digital marketing team at any time.


    Coordinate and collaborate with other internal teams is easier, as is working together to support mutual goals.


    The constant hunger to gather as much data as possible and increase revenues.


    Working with existing or new partners makes us even stronger.


Our Digital Services In Depth

Hotel Web Design

  • Creative Direction & Branding
  • Design backed by UX
  • Conversion Optimization
  • Responsive & Mobile Friendly
  • User friendly CMS
  • SEO optimized
  • Quality Page Speed
  • SSL certified
  • Booking widget connected with your CRS provider
  • Booking engine optimization
  • CMS support and re-development
  • Domain & hosting management
  • Google Analytics & Tag Manager

Search Engine Optimization

  • Google Search Console installation and guidance
  • Bing Webmaster installation and guidance
  • Google Business location profile
  • Bing Business location
  • Foursquare Business profile
  • Yelp Business profile
  • HolidayCheck Business profile
  • Trivago Business profile
  • TripAdvisor Business profile

Paid Advertising

  • Google PPC ads
  • Bing / Microsoft Search PPC ads
  • Setup re-targeting lists + campaign configuration and launch
  • Re-targeting banner creation + monitoring
  • Prospecting banner ads creation + monitoring
  • Facebook Ads management & creation
  • Instagram Ads management & creation
  • LinkedIn Ads management & creation

Meta Search

  • Google Hotels Ads
  • Bing ads
  • Kayak
  • TripAdvisor
  • Trivago
  • Sky Scanner
  • and more

Our team actively monitors, optimizes and manages the metasearch channel for our clients. We provide proactive recommendations on channel distribution and budget spend.

Email Marketing

  • Email template development
  • Email campaigns optimization
  • Guest segmentation analysis
  • Conversion optimization
  • Tracking
  • Report KPI’s template
  • Help to create CRM blueprint + installation
  • Full scan on database
  • CRM guidance on flows


  • Our online reputation services start by auditing how you collect your reviews and track new articles that focus on your product and services.
  • Conversion driven tools installation such as pop-ups and demand manager as a part of a Conversion plan.
  • We also structure full website GDPR compliance with all is assets including cookie pop / privacy policy.
  • Creating online dashboards in PowerBI, Klipfolio or Google Data Studio for real time updates on your set KPI’s.
  • We organize various digital marketing workshops / webinars depending on your needs.

Why Us?

We are a group of award-winning experts within the field of hospitality. We won’t try to sell you on things that we know you don’t need. We operate from the perspective of an internal team and know what your challenges are. Our brands are proof that we know how to identify and harness trends, tell meaningful and press-worthy stories and build a loyal community in each market.

Our Results with Sircle Collection's Brands


Since 2018, we’ve built three new brand hotel websites with new booking engines for a seamless experience. The result: an increase of reservations by 22%, an increase of room nights by 26% and an increase in revenue by 35%. We also won four international awards for our brands' website designs.


Bing & Google Search Ads with Meta Search Ads resulted in over €2.2M revenue and ROAS above 12.


We have sent more than 4.5M emails since 2019 (fully automated and/or campaign-driven) which has resulted in over €400K revenue with high open rates and CTR.


We’ve implemented new conversion tools to reduce dependency on OTAs by offering better pricing with more benefits and capturing people leaving our sites. We’ve gained more than €700K revenue with a ROI of 80 and conversion rates around 20%.

Get in Touch