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A mecca for music and culture lovers.

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A grand home-base for your Vienna adventures.

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Set at the intersection of Amsterdam’s most iconic canals

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Chef Eyal Shani's carefree and fun-loving Mediterranean restaurant concept in Vienna.

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A cultural destination of its own.

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Above Barcelona.

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A rendezvous spot for the stylish.

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A cozy escape in the heart of Berlin’s literary quarter.

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Explore a charming and laidback area close to Berlin's main sights.

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Set minutes away from Amsterdam’s best museums.

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A timeless home on Hamburg's most beautiful canal.

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Welcome to The Cover Barcelona - A private members' club for the culturally curious.

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Welcome to The Cover Vienna — a private members’ club for the culturally curious.

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Düsseldorf has something for everyone, and that’s what makes it so great.

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Wild Mediterranean street food in Vienna’s first district.

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Coming Soon

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Welcome to The Cover — a private members’ club for the culturally curious

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A charming hotel in the heart of Milan.

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A private paradise overlooking Ibiza’s port and Old Town.

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Gracing the famous Royal Gardens, diverse Hofkwartier neighborhood and cobbled streets.

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Discover Dutch Art, Fashion and Design.

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Where purpose meets pleasure.

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One-of-a-kind hotel experiences in some of the most interesting places in the world.

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At Max Brown we bring the joy of cosy travel to as many people as possible.

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Classic and modern design details combine to make an elegant experience.

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Welcome to The Cover — a private members’ club for the culturally curious.

As we come to the end of another year, we wanted to look back on all the good it brought us. Here are some of the highlights.

Private Members' Club

This year, we unveiled our new private members' club for entrepreneurs, innovators and the culturally curious. The club's philosophy is to enrich member’s lives in three key areas: business, wellbeing and community. The first club opened in Barcelona's Sir Victor, and more locations are coming to Amsterdam, Vienna, Berlin, Lisbon and more.

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10th Anniversary

We celebrated Sircle Collection's 10th birthday all November with interviews, articles and more. It was a joy to look back on everything we accomplished this past decade, and it really reinvigorated us for the next one.

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X BANK

Our destination for Dutch art, fashion and design in the heart of Amsterdam, X BANK, moved to a beautiful new street-level space to connect with the energy of the city. 

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Two New Hotels Coming Soon…

Last month, we were thrilled to announce that Sir Hotels is coming to Lisbon and a second Sir will open in Berlin in the coming years. With Lisbon, Sircle Collection is expanding its portfolio to a brand new European city. Read all about them here.

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A New Vienna Restaurant

After the success of Seven North, we partnered with Chef Eyal Shani and his team on Miznon Vienna. With locations all over the world, the Israeli street food restaurant concept is known for their creative pitas and pure ingredients.

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A Dreamy Summer

It was another incredible summer in our private paradise, Ibiza's Sir Joan. Watch the beautiful video we shot at the hotel during the summer here.

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Connecting Rooms

To cap off the year, we just launched a new podcast called "Connecting Rooms". In it, we’re connecting with our expert friends in the realms of art & design, sustainability, diversity & inclusion and more to learn how we can best rebuild in this global period of reinvention.

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Thank you for all the love and support and we'll see you in 2022!