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A mecca for music and culture lovers.

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Welcome to Margareten, Vienna's 5th District – a delightful mix of bohemian and artistic styles.

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A grand home-base for your Vienna adventures.

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Set at the intersection of Amsterdam’s most iconic canals

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Chef Eyal Shani's carefree and fun-loving Mediterranean restaurant concept in Vienna.

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A cultural destination of its own.

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Above Barcelona.

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A rendezvous spot for the stylish.

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A cozy escape in the heart of Berlin’s literary quarter.

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Set minutes away from Amsterdam’s best museums.

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Welcome to The Cover Barcelona - A private members' club for the culturally curious.

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Welcome to The Cover Vienna — a private members’ club for the culturally curious.

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Düsseldorf has something for everyone, and that’s what makes it so great.

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Coming Soon

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Welcome to The Cover — a private members’ club for the culturally curious

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A charming hotel in the heart of Milan.

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Gracing the famous Royal Gardens, diverse Hofkwartier neighborhood and cobbled streets.

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Discover Dutch Art, Fashion and Design.

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Where purpose meets pleasure.

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One-of-a-kind hotel experiences in some of the most interesting places in the world.

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At Max Brown we bring the joy of cosy travel to as many people as possible.

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Classic and modern design details combine to make an elegant experience.

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Welcome to The Cover — a private members’ club for the culturally curious.

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Looking for the perfect island getaway with friends?

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Sail in Style on the Sir Boat

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A place to explore, play, and unwind on Shoreditch's edge.

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Prague, But Not As You Know It

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Iconic, Bold, Impossible to Ignore

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Award-winning carefree and fun-loving Mediterranean restaurant concept in Prague.

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News

Welcome to Our New London Neighborhood

Sir Devonshire Square, our first-ever Sir Hotel in the UK, is opening this autumn and we’re getting closer every day. While we’re busy putting the final touches on this 81-room beauty (if we do say so ourselves), we wanted to give you a sneak peek of the neighbourhood, or neighborhood depending on which side of the pond you’re on, because this corner of London is a true melting pot filled with the best the city has to offer.

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